Articles

Meet Jessie Laux, owner at Planthropy

My name is Jessie Laux. I am a new NAWBO member! I have had the opportunity to attend a few Women, Wisdom and Wine events. These events have been invaluable for networking and meeting some awesome, passionate, fun and hard working women. NAWBO has been an amazing resource for not just my business, but me personally!  

Tell us about your business.

I launched Planthropy about 3 years ago. When I launched, I had a vision of filling homes and offices with plant arrangements that would help reduce stress, brighten a room and cultivate joy. The plants we work with are low-maintenance and hard to kill, which helps our customers feel confident about caring for them. What I didn’t realize when I launched, is that I was introducing biophilic design into these spaces. Biophilia is the urge for humans to affiliate with other life. You can think about it as our natural attraction to nature, and a biological need for contact with the natural world. Think about how you feel if you are taking a walk, hiking, if a breeze is blowing through a room, or the feeling you get when sunlight beams through a window, etc. Biophilic design improves both physiological and psychological health, which is especially important as people are spending an average of 90% of the day indoors! Recently, Planthropy has expanded our services offering Interior Plantscaping, providing complete plant solutions, moss walls and living walls for residential and commercial spaces.

What inspired you to get into your business?

I’m a nature lover and an outdoor junkie. I grew up spending all my time outside and although that hasn’t changed much, I always loved having plants indoors. I liked the idea of having living things that you could nurture and care for. I also loved that plants, unlike flowers, can last years when cared for properly. Growing up, my mom had several house plants, including one gigantic fern that was over 10 years old. It didn’t mean much to me at the time, but when I think about it, it’s so astounding and beautiful. When I started researching and learning about the positive impact that plants have on your well-being, it made so much sense - I wanted to share it with everyone!

What are your three best practices or best tips that every NAWBO member needs to hear?

I recently changed my morning routine so I wasn’t waking up feeling overwhelmed. When I get out of bed, I avoid checking my phone or my computer. I stretch, have a glass of water, then while I’m having my morning coffee, I dive into emails, notifications on my phone, etc. It stops the chaos first thing in the morning, which makes me feel like I have more control over the day. Taking these few extra minutes to go through this routine helps set the tone for my day. Take time for yourself. This is something we all KNOW we need to do, but it always seems to be the last priority on our list. At least 3 times a week, I schedule time on my calendar - wherever it fits for either a run or a workout. This is MY time. I don’t check my mail, I stay off of social, I completely disconnect. It’s okay to say “No”. I’m still working on this one, but I’m trying! Sometimes we feel guilty or bad for saying no to whatever it may be, but deep down we know it’s not a good idea, or there isn’t enough time, or there are higher priorities, etc.

What does your future look like?

My future looks….green and full of life! I look forward to educating people about the benefits of plants and bringing biophilic design to Columbus.

In the last five years, what new belief, behavior or habit has most improved your life?

Intuition is everything. I’ve learned to trust my decision making the past few years. You know your body better than anyone. When your gut is telling you something, listen!

What do you do in your free time?

In my free time, I love hiking, planting, running, camping and trying DIY projects I find from Pinterest.

What is your company website?

www.planthropy.co

Meet Donna Musilli, cabi Stylist/Team Leader & ADMA Consulting Strengths Communicator Coach

My name is Donna Musilli. I am currently working with the National Board and the NAWBO National support team to develop a “strengths-based” culture.

Tell us about your business.

I have two businesses.

  1. I am a Stylist and Team leader with cabi, where I have built an extensive following of private clients and coach a team of over 90 members in 15 states. I am responsible for driving 10% growth per year and generating revenue more than $6.8M annually. 
  2. In 2017 I started a Strengths Communicator Coaching Business called ADMA Consulting. I am a John Maxwell certified speaker, trainer and coach and am affiliated with Leadership Vision Consulting. My passion is to help individuals and teams understand their unique ‘voices’ and to help build high-functioning people, teams and cultures!

What inspired you to get into your business?

I have a BFA from Kent State University in Fashion Design and spent 17 years in sales, management and training in the pharmaceutical industry.  Coming ‘home' to Fashion and Personal Growth & Development is where I was ‘meant to be’ for the rest of my career!

What are your three best practices or best tips that every NAWBO member needs to hear?

  1. Know your talents & strengths and how to articulate them to those you work with. Don't ignore your ‘weaknesses’- have an awareness and strategy to mitigate and collaborate.
  2. When you look and feel great, you can conquer anything! (Fashion is an illusion- a Wardrobe strategist can help you highlight your fashion ‘strengths’ and mitigate you fashion ‘weaknesses,’ too!)
  3. Play "Words with Friends” - It’s very relaxing!

What is the book (or books) you've given most as a gift, and why? Or what are books that have greatly influenced your life?

  1. Mindset by Carol Dweck
  2. 15 Commitments of Conscious Leadership by Dethmer, Champman and Klemp

What does your future look like?

BRIGHT: get some sunglasses- maybe even Eclipse shades!

What do you do in your free time?

Read, relax, walk, connect with friends/play Words with Friends, enjoy our newly renovated new house, and love my college-age kids. I also love to drive around with my husband of 24 years, in our historic bright yellow Alfa Romeo convertible looking for new ice cream spots

What is your company website?

www.donnamusilli.cabionline.com I am affiliated with www.leadershipvisionconsulting.com - while I work out my ADMA Consulting branding

Meet Jeryne A Peterson, Owner at Buckeye Lake Shopper Reporter

My name is Jeryne A Peterson. I am not currently involved with a committee.

Tell us about your business.

The Buckeye Lake Shopper Reporter is a publishing/media business focused on the Buckeye Lake Area. A very dear friend of mine started the business over 60 years ago.

What inspired you to get into your business?

I have been in the financial world for 39 years and wanted to branch out into something else. The paper was up for sale and the rest is history.

What are your three best practices or best tips that every NAWBO member needs to hear?

  1. Firstly, treat your employees like you would like to be treated.
  2. Secondly, be fair and not demanding
  3. Thirdly, be respectful to everyone at all times

What does your future look like?

I will be with Morgan Stanley for another year and eight months, then I will retire from the financial world to help others. I am starting a tourist site for ‘Explore Buckeye Lake’, we will have a hard launch March 15th.

What do you do in your free time?

I really don’t have any free time in the winter but in the summer I like to go boating. 

What is your company website?

Our company website is www.buckeyelakeshopper.com also check out Explore Buckeye Lake.